The Southern Association of Colleges and Schools Commission on Colleges announced it is changing its name to the Commission on Colleges and Universities, effective September, as part of a rebrand acknowledging its national role following the U.S. Department of Education’s 2019 decision to remove regional accreditation boundaries. The accreditor also plans a logo change to a torch and shield and framed the update as aligning its identity with current higher education realities and its “partner” role as institutions move from “accountability to impact.” For colleges and universities, the change is primarily branding, but it is a signal that accreditor institutions are positioning themselves for a more expansive national operating model amid increased competition and evolving regulatory expectations.