Student support demand continues to strain campus systems as mental health needs rise and institutional capacity lags. A new student-success perspective highlights mounting demand for support services and the disparity in how colleges respond—often with limited staffing and uneven resource allocation. For university leaders and student affairs teams, the issue is increasingly operational: expanding demand without matching institutional infrastructure risks longer waits, service bottlenecks, and reduced effectiveness in early intervention. The reporting frames student mental health as a core student success variable, not an add-on, and it points to the need for more consistent approaches across institutions under real capacity constraints.