UNC Greensboro reported that communication gaps—not student indifference—were creating enrollment risk as admitted students failed to complete critical steps before the start of the term. The university’s response focused on redesigning outreach and the administrative workflow that supports it, aiming to reduce friction in deposit, housing, and financial aid steps. The institution identified where students stalled, including misdirected links to the Global Engagement Office homepage rather than the correct forms, and instances where confusion caused students to “fall through the cracks.” The redesign breaks instructions into sequential steps with direct links to required documents and resources. The Greensboro approach highlights how enrollment outcomes can hinge on operational clarity and timely, targeted communications—especially when requirements and documentation timelines become more complex for international learners.
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