Poets&Quants’ 2026 online MBA ranking shows growing selectivity at top programs. Indiana University’s Kelley Direct topped the list with a 23% acceptance rate for 2024–25, while other leading programs such as University of Texas at Dallas (Naveen Jindal) and Michigan Ross reported acceptance rates around 49%. The ranking weights admissions rigor—acceptance rate is one‑third of the score—to signal cohort quality as online offerings proliferate. Schools that tightened admissions are signaling higher standards even as enrollments shift to digital formats. Online MBA (OMBA) programs combine asynchronous learning, cohort models, and career services; the report underscores that admissions selectivity is re‑emerging as a recruiting differentiator in digital executive education.