Poets&Quants’ 2026 online MBA ranking shows shifts in admissions selectivity at top programs, with Indiana University’s Kelley Online standing out as the most selective at a 23% acceptance rate. Schools reported year‑over‑year moves in acceptance percentages that reflect tighter cohort design and heightened emphasis on cohort quality. The ranking uses acceptance rate as a key admissions indicator and highlights how programs are recalibrating outreach and standards to manage demand, employer expectations and student experience. Several highly ranked programs tightened intake to preserve rigor, while others expanded to capture market share for executive and career‑switch candidates. For admissions directors, the ranking underlines a tradeoff: balancing accessibility and brand prestige as online MBAs continue to attract a wider, more professional applicant pool.