An analysis shows flagship state universities and less selective colleges experienced major increases in Black and Hispanic enrollments after bans on race‑conscious admissions took effect. The shift is occurring alongside broader enrollment pressures and is reshaping campus demographics and support needs. Colleges are responding by expanding admitted‑student outreach: some admissions offices are adopting a hands‑on role to guide accepted students through complex steps—financial aid, registration, housing and health forms—to increase matriculation yield. Admissions directors say proactive, navigator‑style support can reduce summer melt and improve yield among first‑generation and low‑income admits. The twin developments — demographic shifts from policy changes and intensified yield‑management tactics — will affect retention strategies, advising workloads and resource allocation as institutions work to turn offers into enrolled, supported students.