Higher education leaders are intensifying efforts to re‑enroll the roughly 43 million Americans who have some college credit but no credential. Institutions are rolling out scalable re‑enrollment strategies centered on proactive outreach, completion coaching, and credit mapping to align returning students with clear workforce outcomes. Successful programs prioritize individualized coaching that addresses academic, financial and administrative barriers, reconnects students to campus supports, and clarifies remaining credit pathways. Administrators report that these investments yield strong returns in persistence and post‑completion earnings and can be framed as long‑term workforce development strategies rather than short‑term revenue plays. The sector sees re‑enrollment as a major lever for both institutional stability and regional economic renewal as demographic headwinds and declining traditional enrollments pressure colleges’ revenue models.