New student behavior data show a rapid change in campus wellness patterns: alcohol abstinence among incoming students has more than doubled since 2016, while cannabis use and anxiety concerns have risen. Institutional health teams and orientation programs are recalibrating messaging and programming to meet students who prioritize sobriety and mental health supports. At the same time, surveys in the U.K. report pervasive loneliness among residence‑hall populations—roughly 70% of students in halls said they feel isolated at least occasionally—forcing housing and student affairs offices to redesign residential life and peer‑support models. Administrators are experimenting with community building, structured social options, and expanded counseling capacity. Campus leaders said these shifts require segmentation of outreach, more non‑alcohol social programming, and targeted supports for students at high risk of isolation to protect retention and academic success.