Upwork CEO Hayden Brown discussed AI’s dual impact on the labor market, noting that while generative AI disrupts traditional gig jobs like copyediting, it simultaneously helps attract enterprise clients requiring AI-related expertise. Brown highlighted a growing demand for AI generalists who combine creativity and adaptability, with many corporate executives reporting talent shortages in this area. Despite job challenges, gig platforms are becoming hubs for advanced AI skills, and freelance work remains a vital option especially for younger workers facing higher unemployment rates. Brown’s insights reflect ongoing shifts in workforce dynamics amid AI adoption.
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